Your Must-Read List: Singapore’s Top-Selling Property Investment Books

While many may now shun old-fashioned books in favor of the instant gratification the internet provides, books still remain as top conversation topics even in modern times. If Harry Potter is the first thing that comes to mind, but you’re not sure if that answer would impress, consider heading to your nearest bookstore to pick up of a copy of one of Singapore’s best-selling property books, and never be stumped again for an answer the next time someone wants to know what books you have read recently.

1) The Ultimate Guide To Real Estate Investment In Singapore (2011) by Mr Ismail Gafoor

When it comes to big-names in the Singapore property industry, Mr Ismail Gafoor, as CEO of PropNex, the largest real estate agency in Singapore, is second to none. His book provides a check-list on the various questions investors should ask themselves, ranging from whether choosing a resale or direct HDB purchase makes better financial sense, to whether an HDB flat still makes a better choice even for those who can afford private property. With advice coming straight from the mouth of a top real estate leader, it’s hard to go wrong with this book.

2) How You Can Become a Multi-Millionaire Real Estate Investor! (2008) by Milan Doshi

Although written more than 3 years ago, “How You Can Become a Multi-Millionaire Real Estate Investor!” still provides advice relevant to today, such as tips on how first-time investors can make sure they approach their investment from an unemotional angle, accurately accessing the fair or lower-than-market price and doing essential due diligence including making sure that buyers hire an assessor for older properties. A good starter book for those just beginning to get their feet wet in property investment.

3) Mortgage and Grow Rich (2011) by Alfred Chia

With the recent government cooling measures reducing the LTV (loan to value) from a previous 80% to now 60% for 2nd properties, knowing what financing strategies are available in today’s mortgage market becomes even more critical for the investor looking to minimize his or her level of risk exposure. Some of the key concepts that Mr Chia, the CEO of SingCapital, a financial services firm covers in this book include the various types of property loans available, including HDB concessionary loans, fixed and variable rate loans, as well as more general topics such as how to improve your credit rating with CBS (Credit Bureau Singapore). Reading this book may shed some light on some of the surprising reasons why your recent mortgage application was approved or declined.

4) Manic! (2004) by Andy Ong

Those familiar with the local business education industry would no doubt have heard of Mr Andy Ong, the CEO of ERC (Entrepreneur’s Resource Centre) Holdings, most well known for making his first million by the age of 26 through a series of astute property investments. Mr Andy Ong’s other publications include Singapore’s only financial planning textbook, “A Singapore Guide to Personal Financial Planning” (1999), but “Manic!” is his most recent publication providing tips on investing in Singapore property. He also currently runs a number of investor training sessions at his River Valley Road training centre, with single-day to week-long sessions available, with course fees ranging from several hundreds to thousands of dollars. If that sounds a little too steep for you, picking up a copy of one of his books is also a (much) cheaper way to learn from one of the pros in the property investment business.

Feng Shui: The Basics

By Daniel Seifert (This article first appeared on iProperty.com.sg)

It may be thousands of years old, but the Chinese art of feng shui is showing no signs of becoming outdated. On the contrary, it’s more popular around the world than ever. Feng shui, which literally means ‘wind water’ in Chinese, aims to incorporate natural elements and create harmony to actively encourage good fortune and dispel bad luck in a home.

Feng Shui is not merely mysticism, it can add a touch of aesthetics to your home as well.

There are many principles of feng shui, but one of its main tenets is polarity, or balance. The yin yang symbol is an excellent representation of equilibrium to bear in mind. In practical terms, this means having both relaxing, calm and passive (yin) and active, strong and vibrant (yang) elements. Ideas for yin features include a tranquil photo or painting and soft music, whereas bright colours and strong lights can add yang energy.

Whether or not you believe in the mystic benefits of feng shui, this art form can still breathe life into the layout, design and general feel of your home. Its basic tenets, which advocate placing five natural elements (wood, fire, metal, earth and water) into your home, can create a soothing atmosphere thanks to fountains with running water and potted plants.

In any residence, the bedroom, bathroom and kitchen form the vital backbone of a house. Feng shui is no different, and it recognises the importance of these three fundamental rooms. You will want your sleeping and washing areas to be filled with calm energy, and your eating area to be energised for hearty cooking and dinner parties.

In general, the way you decorate these rooms should be dictated by common sense. Trust your senses – if your kitchen is a hectic sensory overload of colours and sounds, your bedroom needs to be even more restful; a haven of tranquility to which you can retreat from noise and stress. Ideally, when considering your house room by room as well as in totality, it should seem like a stable, well-composed unit, with no room hogging the limelight.

Another tenet of feng shui is the flow of qi, or energy. Again, while there are elements of mysticism here there is a grounding of common sense. ‘Blocking’ the energy of your house can lead to a palpable sense of claustrophobia or oppression. Consider the entrance of your home, for example. Is that where you dump all your shoes and damp umbrellas? If so, your home forms a weak impression before you’ve even stepped through your door. A house with good feng shui will have a strong, clear flow of energy at the entrance.

And it’s not just small homes that stand by this blend of aesthetics and mysticism. Massive and influential international companies such as HSBC, and even Marina Bay Sands here in Singapore, do consult feng shui masters when designing new office headquarters or buildings.

Whichever way you look at it, feng shui has something to offer to any home owner. Yet there is obviously a lot more to learn about this simple yet intricate art.


To hear more, you can head to the iProperty.com EXPO for a talk by Joey Yap, founder of Joey Yap Consulting Group. On October 29 at Marina Bay Sands Singapore, he will be discussing practical feng shui for property buyers. Visit www.iproperty.com/expo/ for more details.

10 Tips on Investing in Property

By Iliyas Ong (This article first appeared on iProperty.com.sg)

As a consecutive three-time PropNex ‘Champion Team Leader’, Kelvin Fong is as talented a property investor as you’ll get. He is adept at analysing the market and has helped numerous clients and students minimise risk and maximise profits. Also the CEO and co-founder of the training company Zest Academy Group, Kelvin is equally capable at spreading the property investment gospel. Here are 10 of his tips on how to succeed in the game:

Refer to facts and figures when making purchase decisions, not your emotions.

Two Golden Rules
Kelvin attributes his enormous success to two important “golden rules”, as he calls them: always look for the potential upside, and always calculate the amount of risk involved in the investment. “Based on these two rules, you’ll clearly know if it’s worth investing in the property,” Kelvin assures.

Don’t Believe The Hype
Always refer to facts and figures and not the hype surrounding the property or, especially, your own hopes and emotions. Before you dive in, do your research based on the two golden rules and work out if you have sufficient funds to hold onto a property for at least a few years.

Enter At The Right Price
When it comes to choosing the right property, the starchitect’s brand name or even the location is not as critical as the right entry price, Kelvin says. This means cross-checking a property’s price against surrounding properties’; if it is lower than its neighbours, that means you’re taking less of a risk and have the potential to make more of a profit.

Popularity Counts
Besides the affordability angle, Kelvin points out a property’s popularity as a key consideration. It has to be sizable enough—40- to 50-unit developments are too small, says Kelvin—be located in a reasonably well-known area and have a strong publicity push. “When the market goes up, these are the properties whose prices will double or triple up faster,” the investor explains.

Technique Over Concept
For greenhorns only just starting the game, Kelvin recommends a thorough step-by-step course that teaches techniques rather than broad concepts. His school, Zest Academy, equips its students with the skills one needs to identify the right properties and make astute decisions through their property investment programme, the Millionaire Property System (MPS).

Keep It Real-Time
Another bonus Zest Academy provides: the MPS proprietary software that tracks in real-time price changes in the property market. Using this, investors are able to see get the most up-to-date information on how the market is behaving so they can make the right investment decisions.

Look For Uncertain Times
The difference between newbies and “real investors”, according to Kelvin, is that the former will wait for good times to invest while the latter craves market uncertainty. “If the market isn’t good, there will be buying opportunities and interest rates rates will have to stay low,” he explains. “It can’t go up when the market is down because businesses will have problems and the government will not allow this to happen. As long as you have done your calculations and are not speculating, then you can take advantage of these opportunities.”

Multiply Your Assets
Even seasoned investors make mistakes. These investors often have trouble formulating an exit plan: when to sell their property. “They should take this opportunity to cash out their profits,” Kelvin says. “And if they do, they will probably be able to buy more properties. That is how people multiply their wealth through the multiplying of their properties. Look at the billionaires out there; they don’t just own a single property but multiple ones.”

Make Your Money Work Harder For You
If today a private property has exceeded its 2007 peak price, investors should seriously consider selling. “Ultimately, there’s always an opportunity to look at another asset. Do not be emotional and just hold on to the property,” Kelvin urges. “We can’t keep working hard for the money, we should use the money we earn to help us multiply our assets.”

Be Confident
Unlike the stock market, the property market isn’t as volatile and subject to extreme changes day-over-day. Kelvin explains that as long as an investor has the adequate knowledge, holding power (the resources needed to keep a property for a few years) and confidence in the long-term economy of Singapore, “you won’t lose”.


For more in-depth tips and advice, be sure to catch Kelvin Fong share more advanced and highly profitable property investment strategies at the iProperty.com Expo on 30 October at the Marina Bay Sands Singapore. Visit www.iproperty.com/expo/ for more details.

iProperty Group reports continued strong growth in Q3 of CY2011 and extends leadership in core markets

iProperty Group Ltd formerly known as IPGA Limited (ASX: IPP), the owner of Asia’s No. 1 network of property portal sites under the iProperty brand (www.iproperty.com), today released its 4C statement demonstrating the continued strong financial growth of the business. In September of 2011, the Group hit a new record number of consumers viewing its websites and now has almost 17,000 real estate agents advertising across its network.

“2011 has continued to be a great year for the Group. Our cash receipts have continued their growth and this places the business in a strong position as we look to 2012. Our engagement with agents and increasingly property developers has driven the great result in our core markets of Malaysia, Indonesia, Hong Kong and Singapore” said iProperty Group CEO, Shaun Di Gregorio.

“In Malaysia we’ve extended our leadership position with more agents, property developers and property listings driving a huge growth in consumer traffic. In Indonesia we’ve made terrific progress following the acquisitions of the #1 portal rumah123 and #3 portal rumahdanproperti. We’ve doubled the number of paying agent advertisers in the last three months having signed partnership deals with the three largest franchise groups ERA, Ray White and LJ Hooker. At the same time we’ve significantly increased consumer traffic to the #1 portal rumah123. This has consolidated and extended our leadership position in Indonesia” said Di Gregorio

“In Hong Kong we’ve made significant improvements to the consumer experience and this was recognized with being awarded ‘Property portal of the Year 2011’ by leading industry experts. Our leadership position has continued to grow with more agents, property developers, property listings and consumer traffic than any other property portal in Hong Kong. And in Singapore our approach to innovation continues to drive the growth of the business with several new initiatives recently launched. We are focused on a quality experience for consumers as iProperty.com.sg continues to be the preferred property portal in Singapore, reinforced by independent website measurement firms”.

“As we look toward 2012 we continue to focus on providing our customers with more exposure and more leads and ensuring our consumers get the best possible experience when searching for property on one of our market leading websites” added Di Gregorio

Cash Receipts AUD 2009 – 2011


About iProperty Group Limited (www.iproperty-group.com)

Listed on the Australian Securities Exchange, iProperty Group formerly known as IPGA Limited (ASX: IPP) owns Asia’s leading network of property websites under the iProperty.com umbrella brand. The Company is focused on developing and operating Internet-based real estate portals with other complementary offerings in Asian markets. It currently operates consumer and business online property portals in the markets of Singapore, Malaysia, Hong Kong, and Indonesia with investments in India and the Philippines. With further expansion planned, the iProperty Group is continuously working to capitalise on its market-leading positions and the rapidly growing online property advertising market throughout the region.

Top 9 Questions to ask your Property Investment Consultant

With a demanding work schedule and family commitments taking up most of your free time, you probably have left all aspects of your financial planning to your wealth manager, and trusted him or her to make the best decisions on how to invest your hard-earned savings.

Many investors are taking large losses with the stock markets in decline in recent years, and many have become more reluctant to put their trust in their existing financial advisors. Investors are looking to leave their advisors altogether to find a professional who is able to help them move gradually away from stocks into safer longer term assets, such as property investments.

So how does a wary investor make sure the new investment consultant they find is reliable, and is an expert in what he is doing? Here are some of the qualities you should be looking for when interviewing a new investment consultant:

1) Property Industry Experience

Generally speaking, the more years of experience an investment consultant has in the field, the more likely he has handled a wide range of investment properties and is able to better advise you based off his analysis of current market conditions in line with your individual financial standing.

2) Specialized Property Investment Knowledge

Should you be looking to invest in a specific property investment type, such as a REIT, fractional ownership share, or overseas property, also look for a property consultant that has specific experience in this field. It is even better if the investment consultant has he himself put his money where his mouth is, and has personally invested his funds into his area of practice.

3) Client Testimonials

It is also helpful to ask for references from clients that the property consultant has helped before in the past. However, don’t entirely depend on only glowing testimonials from clients who have made a bundle from the boom in the Singapore property market in the last several years, as you want a property investment consultant who is able to perform well in both good and bad times.

4) Investment Consultant Public Record

Under the new Real Estate Agent Act, investors may now go online to the CEA (Council for Estate Agents) website to check the property consultant’s public record, and find out if their consultant is a licensed estate agent, a registered salesperson, or has had disciplinary action taken against him by the CEA.

Clearer and stricter guidelines have been put in place by the Council for Estate Agencies (CEA) in June this year.

5) Due Diligence

Although property investment consultants are considered to be experts in their field, there have been cases in Singapore where even the investment consultant himself became a victim of a scam, due to his failure to verify the existence of a property, and implicating his clients in the process. Make sure your property investment consultant has done his due diligence, and has checked on the protection of bank accounts to which money is wired to.

6) Investment Performance

As they always say, past performance is the best indicator of future success. Check with the property consultant you are interviewing to find out how he made recommendations to his clients during periods of boom, and just as important, during a recession, to find out how he handles difficult situations.

7) Conflict of Interests

As a number of investment consultants may get a higher percentage commission direct from certain developers, they may push you toward a very small range of property investments, which may not necessarily be a good fit for your investment portfolio and in your best interests. Hence, ask your property consultant what kind of commission structure he is working under, and if he can recommend a property not within his package.

8 ) Black and White

As we know, verbal agreements often do not hold up in a court of law, ,making it even more important to have it written in black in white the agreement on the commissions you have agreed to pay.

9) Shop Around

Just as you would definitely not pick the first wedding dress you set your eyes on without looking around elsewhere first, you should also not rush into committing to a property investment consultant without speaking to others first. With the large amounts of money involved, you would also be well advised to also speak to your accountant and lawyer to find out their opinion on the financial implications of an property investment purchase.

 


 

Visit the iProperty.com EXPO on 29 and 30 October at the Marina Bay Sands Singapore, Expo & Convention Centre Hall A, from 10am to 7pm.

Proudly presented by Singapore’s Number 1 Property Website, iProperty.com.sg

iProperty.com EXPO returns with exciting property investment opportunities in Singapore & abroad

Free events for investors and agents to share tips and knowledge

iProperty.com Singapore, the country’s No.1 property website, and part of the iProperty Group, the No.1 online property network across Asia, proudly presents its 3rd signature iProperty.com EXPO International Collection. Held from 29 and 30 October 2011 at the Sands Expo & Convention Centre in Marina Bay Sands, the iProperty.com EXPO International Collection will be featuring prominent international properties, the most prestigious property brands, real estate experts and property buyers in Singapore under one roof.

Come October, property investors and agents from around the region and beyond will stand to benefit from a host of insightful seminars featuring renown international property leaders who will share valuable tips in investing wisely, advice on buying overseas property and more. There are also exciting booths showcasing the latest property developments in Singapore, Malaysia, Australia, New Zealand, United Kingdom, USA, Thailand, Philippines, India and Japan.

iProperty.com has always stayed on the pulse of economic and market developments that shape and impact the real estate industry. Globally, financial risks and economic uncertainties loom over the fate of the investing public, and this includes property buyers and agents in the region. With this edition of the iProperty.com EXPO, we aim to help the property investing community identify unique risks and opportunities, and share various skills that will be advantageous in making the most of these tumultuous times,” says Shaun Di Gregorio, iProperty Group CEO.

The iProperty.com EXPO International Collection will showcase attractive offerings for all with a keen interest in the latest developments in property investment:

Gathering of renowned industry leaders such as Mohammed Ismail Gafoor (PropNex Realty), Eric Cheng (ECG Group of Companies), Patrick Liew (HSR Global Ltd) and Danny Goh (MCT Group of Companies).

Agent Seminar at iProperty.com EXPO - Book Your Seats Now

• Leading international brands will also be present at the expo, such as

- A Nexus Global, DWG and ECG Holdings from Singapore. A Nexus Global will be showcasing a host of properties in Australia that are expected to give a net rental yield 15% to 25% per annum.

- IOI Properties, Horizon Hills and Sunway City from Malaysia. Winner of the coveted BCI Asia Top 10 Developers Award 2011, IOI Properties will be giving visitors a sneak peek of their upcoming Bandar Putera project.

- Apollo Asset and Matrix Iguana from Thailand. Visitors should not miss Matrix Iguana’s Vision Pattaya project, which promises guaranteed rental return of 8% for 2 years.

- Central Equity & SMATS from Australia. Get a leg into the Australian property market – Central Equity shows how to save up to A$47,000 in stamp duty on various Australian properties.

- OZ Property from United Kingdom. Investors will get a sneak peek at a wide range of affordable investment options in the UK starting at £3,750, with guaranteed rental yields and exit strategy.

Free Property Investment Seminars on Oct 29, Saturday

In addition, investors can look forward to free seminars, talks and forums featuring property experts who will share insights on property investments, and provide an in-depth analysis of the property market outlook both in and outside of Singapore.

With the depth and breadth of the US and Euro crises, there is widespread panic among property investors on their impact on the property market. Kelvin Fong, CEO and Chief Trainer of Zest Academy Group, will draw on his previous successes during the worldwide recession in 2008 and impart strategies in spotting prime property below market value as a way to maximise rental yield. Through this seminar, investors will learn how to multiply profits even during the bleakest of times.

Free Property Investment Seminars on Oct 30 Sunday

Understanding and making full use of the power of leverage is an essential skill that both property investors and agents should possess. Alfred Chia, CEO of SingCapital, will share various property financing strategies to help property investors maximise their portfolios.

Learn a trick or two on how to source and maintain the perfect property, using Feng Shui applications from Joey Yap, founder of Joey Yap Consulting Group. Joey will share Feng Shui trade secrets to improve property sales, as well as tips on identifying internal positive and negative forms that can impact the living conditions and investment value of the property.

Closer to home, Malaysian properties have always been a popular model for Singapore investors to grow their portfolio, owing to surge of real estate developments in the country. Property investors and agents can learn from Danny Goh, Executive Director of MCT Group of Companies, on the ins and outs of buying Malaysian properties.

The iProperty.com EXPO International Collection will take place over the weekend on 29 and 30 October 2011 at Hall A, of the Sands Expo & Convention Centre in Marina Bay Sands, from 11am to 7pm. For more information and to register for the iProperty.com EXPO International Collection, please visit http://www.iProperty.com/EXPO.

Interview with Danny Goh: How Malaysian property can flourish or flounder

By Iliyas Ong (This article first appeared on iProperty.com.sg)

He may be an ardent property evangelist, but Danny Goh is also a straight shooter. The executive director of Malaysian firm MCT Group of Companies promises not to peddle his portfolio or pressure the audience at his keynote at the upcoming iProperty.com Expo. Instead, all the 43-year-old intends to do is educate the crowd on real estate investment, paying particular attention to the nascent Malaysian market.

Malaysia is seen as a good market to invest in. Image courtesy of thinkstock.com

The top property investor believes it is one of the best markets to place your bets in. “If you are armed with good knowledge in property investment, the chance for you to lose money is very slim,” he says. “Property is still a safe choice among other forms of investment.”

The real estate guru will begin his talk by outlining the impact and benefit of property investing—perfect for newbies, Goh says—before launching into more in-depth topics. Goh will share his thoughts on how to choose the right property to invest in, and what kind of risk factors should be identified early on. For seasoned investors, this promises to be a goldmine of applicable knowledge.

“My talk will mainly be on property knowledge and giving investors some guidance—not recommendations,” he clarifies.

A STEEP ASCENT

With 16 years of experience in the market, Goh is intimately familiar with investing in Malaysian property. His firm manages a portfolio worth RM1 billion and is currently at the helm of a massive project in the Klang Valley, making Goh one of the foremost authorities on the subject.

Right off the bat, Goh dispels some rumours. “There is no such thing as to when it is a good time for Singaporeans to start buying property in Malaysia,” he insists. “There is always a good time to start if they are well-prepared and very knowledgeable before they buy.”

Still, the facts are hard to ignore. Goh identifies a dramatic increase in the capital appreciation in Malaysian property: before mid-2009, this value averaged 5% to 8%, but during the last two years, capital appreciation skyrocketed from 30% to 100%, depending on the type of property.

And Goh predicts even rosier times ahead. “Stability” is the watchword here; Malaysia’s one-party political system means the country is run on solid ground, and a burgeoning middle class with high savings power points to a steady economy, Goh justifies.

“Generally Malaysian property is still very affordable compared to Singapore’s, which is about five times higher,” he notes. “Hence, there is still big room for property appreciation.”

MALAYSIAN MALADY

Not that Malaysia is immune to problems. The spectre of the 2008 financial meltdown, prompted by a crisis in US subprime mortgage, hangs over the surging Malaysian property market. It’s something banks have to watch out for, Goh warns.

“Bank control of loan borrowing is important,” he explains. “Leniency on loans for property borrowers when their documents are not solid should be avoided.”

Even more recent are the Eurozone troubles. A slowdown in the European economy—or for that matter, the world’s—might subsequently barricade growth in the Malaysian market, according to Goh. However, this is potentially only a trickle-down effect that will not completely plunder Malaysian property.

“More local investors than foreign ones buy Malaysian property,” Goh qualifies.
Domestically, Malaysia has to look out for conservative government intervention. If policies are not aggressive enough in promoting or creating a good business climate, the property market might stall, Goh says.

“The ‘ground rules’ when approaching Malaysian property are very simple,” he sums up. “It is based on the basic fundamentals, where there must be high occupancy, and demand and supply must be justifiable.”

COMMON MISTAKES

Nonetheless, Goh contends the more common investment problems arise not from macro-level issues but from human errors in judgment. “Mistakes usually happen when investors buy property emotionally without doing any research before purchase,” he says.

This will usually lead to selecting an inferior location, developing the wrong type of property or simply over-building in an area vacant of residents and tenants. When that happens, malaise replaces malady in sounding the property’s death knell.

Says Goh, “Another common pitfall occurs when the investor pays no attention to the property upon handover from a developer or seller, and just lets the property sit idle without rent or proper maintenance.”

Entering a foreign market can be a thorny endeavour, and Goh stresses to investors the importance of patience and risk assessment. He explains, “When investors gain the interest, then only can they have the patience to learn how to choose the right property and understand the various risks in property investment.”


If you’re thinking of investing the Malaysian market or if you’ve only just started in the property game, listen to Danny Goh himself this 29 and 30 October at the iProperty.com Expo, held at the Marina Bay Sands Singapore. Visit www.iproperty.com/expo/ for more details.

Your iProperty.com Expo Attendance Tips: Guerrilla Insider Techniques to Maximize the Time you Spend At An Exhibition

As any regular property exhibition visitor will tell you, the prospect of navigating the “maze format” and picking from the wide variety of free seminars and property exhibits can sometimes be mind-boggling. However, coming prepared and having an idea of what you are looking for will make it easy to zoom in quickly on the investments you are most interested in, and help you get the most out your time at the upcoming iProperty.com Expo at Marina Bay Sands Expo Centre, Hall A on October 29 (Sat) and 30 (Sun).

Time It Right

Just as peak rush hour is the worst possible time to get on public transport in Singapore, avoiding certain “high traffic” times will help make it easier for you to “siam” the worst of the crowds and meet with as many exhibitors as possible.

The most crowded time of the day is usually just after 5pm, after they have done some shopping in The Shoppes at Marina Bay Sands. Although this may vary, a good rule of thumb is that exhibitions are generally least crowded right after opening (10am) and slightly after lunch (1pm).

Plan of Attack – Exhibitor Booth Strategy

Before starting to make the rounds around the exhibition hall, take a couple minutes to familiarize yourself with the floor plan of the area. A map of where each exhibitor’s stand is located, together with a brief description of the investment products they are exhibiting can be found in the Show Directory. As you may have a list of the exhibitors you would like to speak to, identify which ones are on the top on your list.

Although not required, you may want to consider bringing your business card to give out, as this will save you the trouble of scribbling down your particulars into every registration book. Keep a close watch on the time, so you do not miss the popular seminar sessions you came to the exhibition for simply because you got distracted meeting with exhibitors.

Walkabout the Property Exhibition Grounds

As there may be a queue to speak to the exhibitors during peak times, save time by not queuing like everyone else, but instead approach the booth table quietly from the side and pick up a copy of the brochure that is prominently displayed on the table. Then take a few steps back and listen. Why? You will be within earshot of the conversations taking place, and can listen to the questions asked and answers given by the exhibitors. Did the exhibitor respond impatiently to queries, or patiently address every question? If you decide you still have unanswered questions, you can walkabout the rest of the property grounds and make your way back again when they are less busy.

Speak to a Fellow Investor

The first priority at an exhibition is to make sure you speak with the exhibitors and attend the information-packed seminars. But what if you find yourself staring into space while waiting for the seminar or queuing to speak with an exhibitor? This is yet another chance for you to take advantage of being among like-minded individuals interested in increasing their net worth, and for you to network. Simply turn to those closest to you and ask them the standard exhibition fair question: “So what investments look interesting today?” Ask them who they have spoken to, and what investments they believe look particularly promising. And it would not be a bad idea to exchange business cards. After all, your network has just increased by one!


Visit the iProperty.com EXPO on 29 and 30 October at the Marina Bay Sands Singapore, Expo & Convention Centre Hall A, from 10am to 7pm.

Proudly presented by Singapore’s Number 1 Property Website, iProperty.com.sg